Elsy Guevara Bio

Interestingly, Elsy Guevara, who now has over 1.4 million followers on Instagram and 619k subscribers on YouTube, had originally went viral on Twitter for a video of herself playfully hitting her nephew with her handbag. Later, she began posting fashionable pictures on Instagram, which eventually led her to seek ways to utilize social media to fuel her passion for fashion. Along with her sisters, she created fashion layouts and took full-body outfit pictures to share online. She was only 17 when she caught the attention of popular fashion brand, Fashion Nova, which asked her to create content for them.

While it was supposed to be a one-off gig, the brand soon offered her a fulltime job in marketing and merchandising. However, she had much higher aspirations and continued to work with her sisters on building their own fashion brand, OOTDFash. The business started out with one rack of clothing in their mother’s bedroom, but was able to attract enough attention online that it expanded first into her sister’s boyfriend’s garage and then shifted to a large warehouse.

In mid-2016, they opened their first brick-and-mortar store in Covina, California, which was raided four months later in October that year, causing a setback as insurance did not cover the loss. From there, Elsy Guevara not only turned the brand into a successful business, but went on to launch GALifornia Wholesale in 2019. The wholesale company is aimed at helping young women start their own clothing lines or boutiques by offering latest fashion styles and trends in affordable prices.

Elsy Guevara understood the power of social media early on and after successfully utilizing her Instagram fame to launch her business, she focused on expanding her presence on other social media platforms. She collaborated with her BFF, Alondra Ortiz, to launch their joint YouTube channel, Alondra & Elsy, in February 2018. Alondra is another popular Instagram star with 2.2 million followers, and on their YouTube channel, which has already gathered 964k subscribers, the two of them began posting videos on diverse topics including challenges, pranks, vlogs, shopping hauls, travel, storytime, fashion and beauty. Moreover, Elsy has her separate personal YouTube channel, on which she started uploading videos just a couple years ago. She also has 738K fans on TikTok with over 28.5 million likes and 380K followers on Twitter.

Elsy Guevara was born on September 21, 1996 in California, United States. She grew up in a large family with six siblings: three older sisters, Patricia, Beatriz and Jennifer, and two younger brothers. Apart from Patricia, who is half-Salvadorian and half-Black, the other siblings share the same father. Their father eventually left the family, blaming their mother for bad things he did to the children, due to which they were taken away from their mother and put into a shelter home for some time. All the four sisters have children, even though none is married yet.

On February 19, 2020, Elsy Guevara uploaded an emotional video on her YouTube channel titled “THE TRUTH..”, in which she revealed that she was expecting her first child, “Baby E”. She also mentioned getting a lot of hate comments from people who had already suspected her pregnancy from her baby bump and accused her of trying to hide her pregnancy thinking she was ashamed. She, however, failed to name “the baby's father”, which led to speculations that she was not with him anymore.

She eventually introduced her boyfriend, Elijah Gates, in a video and acknowledged that they had not planned on having a child, but were happy regardless. Her daughter, Ehlani, was born on June 20, 2020, through natural birth, which was a painful experience for Elsy despite her high pain tolerance. She not only documented her pregnancy until the delivery, but in later videos, also addressed suffering from postpartum depression and considering removing the breast implant she had gotten earlier. However, things between her and Elijah did not go well for long as on August 22, 2021, he called cops on her for hitting him when he was holding their daughter. The issue got so serious that Elsy was arrested and had to appear in court.