Who is Mossimo Giannulli? Everything You Need to Know

Quick Facts

Age: 61 Years, 61 Year Old Males

Family:

Spouse/Ex-: Lori Loughlin (m. 1997)

children: Gianni Giannulli, Isabella Rose Giannulli, Olivia Jade Giannulli

Born Country: United States

Fashion Designers American Men

Height: 5'10" (178 cm), 5'10" Males

Ancestry: Italian American

U.S. State: California

More Facts

education: University Of Southern California

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1

What is Mossimo Giannulli best known for?

Mossimo Giannulli is best known as the founder of the popular lifestyle clothing brand, Mossimo.
2

What led to Mossimo Giannulli's legal troubles?

Mossimo Giannulli's legal troubles stemmed from his involvement in the college admissions bribery scandal, where he was accused of paying bribes to secure his daughters' admission to the University of Southern California.
3

How did Mossimo Giannulli plead in the college admissions scandal case?

Mossimo Giannulli initially pleaded not guilty to charges of conspiracy to commit mail and wire fraud and honest services mail and wire fraud but later changed his plea to guilty.
4

What was the outcome of Mossimo Giannulli's legal case?

Mossimo Giannulli was sentenced to five months in prison, a $250,000 fine, and 250 hours of community service for his role in the college admissions bribery scandal.
5

What impact did Mossimo Giannulli's legal troubles have on his brand?

Mossimo Giannulli's brand, Mossimo, faced significant backlash and public scrutiny following his involvement in the college admissions scandal, leading to a decline in its popularity and sales.

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University Of Southern California

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Career

Mossimo Giannulli founded the company Mossimo 1986 in Balboa Island, Newport Beach, California. During its first year, the company grossed $1 million and made $4 million the next year. In the year 1991, Giannulli expanded the line by including knits, sweaters, and sweatshirts. Four years later, the line expanded further when it started selling men’s tailored suits and women’s clothing.

Within just eight years of establishment, Giannulli’s company Mossimo Inc. became a multimillion-dollar lifestyle, clothing, and accessories company. It soon began trading its stocks in the New York Stock Exchange. This made Giannulli the youngest man to have his business trading in the world’s largest stock market.

However, in 1997, the profits started to decline and Mossimo lacked the infrastructure to keep up with the competition. Giannulli thought that the company wasn’t operating to the fullest due to the lack of technology. So, in order to derive benefits from advanced technology, he decided to merge the company with one of the giants in the textile business, Target Stores. On March 28, 2000, Mossimo announced a multi-product licensing agreement with the Target Stores, for $27.8 million. Six years later, Giannulli sold his company to Iconix Brand Group.

The brand is currently sold in about 1,700 stores within the USA and has international franchises in the U.K., Australia, South America, Philippines, India, and Japan totalling 600 stores.

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Family & Personal Life

Mossimo Giannulli was born on June 4, 1963 in Southern California, California, United States. He studied architecture and business at the University of Southern California. However, he dropped out of the university after three years.

Talking about his love life, the fashion designer married actress Lori Loughlin in 1997 in Newport Beach. The couple has two daughters, Isabella Rose and Olivia Jade, as well as a son, Gianni. Loughlin was previously married to Michael R. Burns.

College Bribery Scandal

Mossimo Giannulli and Lori Loughlin were arrested on account of their alleged involvement in the nationwide college entrance exam cheating scandal, regarding their two daughters' admission to University of Southern California (USC). The scandal arose over a criminal conspiracy to influence undergraduate admissions decisions at several top American universities.

Mossimo Giannulli and Lori Loughlin were charged with conspiracy to commit mail fraud and honest services fraud. After initially denying the charges, the couple later pled guilty as part of a plea bargain. Giannulli was sentenced to 5 months in prison and Loughlin was sentenced to 2 months in prison. On 19 November 2020, Giannulli entered the medium-security federal penitentiary in Lompoc, California, to serve his five-month sentence.

Facts About Mossimo Giannulli

Mossimo Giannulli, known for his fashion brand, has a passion for surfing and spent much of his youth on the beaches of Southern California perfecting his skills on the waves.

Before entering the fashion industry, Mossimo was a competitive skier and even considered pursuing a career as a professional athlete.

Mossimo and his wife, actress Lori Loughlin, are known for their philanthropic efforts, supporting various charitable organizations and causes over the years.

Despite his success in the fashion world, Mossimo remains down-to-earth and values spending quality time with his family and friends.

Mossimo's Italian heritage has influenced his design aesthetic, infusing his clothing lines with a sense of European flair and sophistication.

Mossimo Giannulli Biography

You wanted to know

What is Mossimo Giannulli best known for?

What led to Mossimo Giannulli's legal troubles?

How did Mossimo Giannulli plead in the college admissions scandal case?

What was the outcome of Mossimo Giannulli's legal case?

What impact did Mossimo Giannulli's legal troubles have on his brand?